Making the web simple, but not simplistic
A couple of months ago, an experimental feature Google introduced in the ‘Canary’ build of its Chrome browser prompted a flurry of posts in the tech press. The change was to go one step further than displaying an ‘origin chip’ and do away with the URL entirely:
I have to admit that when I first heard of this I was horrified – I assumed it was being done for the worst of reasons (i.e. driving more traffic to Google search). However, on reflection, I think it’s a nice example of progressive complexity. Clicking on the root name of the site reveals the URL. Otherwise, typing in the omnibox allows you to search the web:
Progressive complexity is something we should aspire to when designing tools for a wide range of users. It’s demonstrated well by...